Business Catalyst Blog

Join BC at MAX 2015

Magda Neagu Tuesday, July 28, 2015

We're happy to announce the Business Catalyst Unconference and social event a day before this year's Adobe MAX conference. MAX is a great opportunity to network with your fellow designers, developers and BC Partners and find out the latest developments in the product. 

The Sunday before the official opening BC is hosting a half day unconference for which the agenda is work in progress. It will include a range of dedicated BC sessions and a BC Unconference catering to both new and experienced Partners. If you want to share your knowledge with other partners let us know and we will consider your presentation for the unconference


Top Reasons to Attend MAX 2015

Following the BC unconference you get a chance to spend some more days in LA at MAX. Here are a few reasons to extend your trip. 

  • Learn how you can get the most out of Business Catalyst Open Admin and BC.Next initiatives
  • Get some hands-on training on liquid, new module syntax and REST APIs
  • Expand your horizons and open up new business opportunities by networking with like-minded designers, developers and Partners
  • Meet the team and have a drink on us - we'll be running a series of events where you can sit down with the people behind BC to discuss your thoughts and concerns.
  • To get your hands on a conference pass, make sure you visit the MAX website and register today!
  • The BC unconference is not yet listed in the official calendar but will appear in the next few days. 

    Also, don't forget to attend our social event on Sunday 4 October. The event kicks off at 7:00pm and runs until late. Drinks and appetizers on us!

    We look forward to seeing you at MAX 2015!

    App of the Month: BC Video Gallery

    Roxana Moldovan Monday, July 27, 2015


    July’s BC App of The Month is a video gallery management system designed to make managing videos as simple as possible. Not only does this app make it easy to add and manage videos in the admin, it comes with a front-end video gallery (based on Bootstrap). The gallery uses the site’s categories as filters. 

    The front-end is fully-customizable using javascript and/or Liquid. You have the option of changing the template in the settings, or using a json tag in the HTML. If you use the json tag you instantly gain access to all of the video information generated from the admin. Use the data to design your own gallery.

    Features:

    • Easy to add/edit/delete videos from YouTube and Vimeo
    • Title and thumbnail are automatically generated
    • Drag and drop sorting feature
    • Change menu label and location
    • Slick front-end video gallery with filters
    • Easily customize front-end video gallery
    • Use Javascript or Liquid Markup to make your own video gallery

    You can download 'BC Video Gallery' here and you will receive a discount for a new Business Catalyst hosting plan!

    About the developer

    Thrise, founded by Scott B Reynolds, is a premium BC App Developer with six BC Apps in the BC App Store. Scott is the host of the official Adobe Business Catalyst podcast, a Business Catalyst partner advisory board member, an Adobe Community Professional, and a BC Sandpile organizer. He often presents on topics ranging from responsive web design to advanced Business Catalyst integration.


    Adelaide BC User group Meeting - August 3rd

    Magda Neagu Monday, July 27, 2015

    This month the Adobe Business Catalyst Group is welcoming Sue-Ellen Cordon, an Adelaide videographer who is an expert at getting you (and your clients) to feel confident in front of the camera and to convey their message in a way which engages audiences.

    With video becoming an extremely powerful marketing tool and one which many clients are wanting to have on their websites, you will leave this meeting with some specific knowledge about the different ways you can have video adding value to your business and that of your clients.

    You will also see 5 mini videos on Business Catalyst which Urszula Richards created as part of Sue-Ellen’s 30 Day Video Challenge to inspire (or quite possibly scare) you :)

    Please register on the Facebook event pageWe hope to see you there.

    • Topic: Video Marketing
    • Day - Monday 3rd August, 2015
    • Royal Oak Hotel, 123 O’Connell Street, North Adelaide. 5.15pm for a 5.30pm start (slightly later than normal)

    Webinar recording: Abandoned Cart techniques to boost sales

    Diana Iliescu Friday, July 17, 2015

    Thanks to those of you who attended our July's BC webinar with Michael Sallander. In this webinar, Mike Sallander walked through the techniques and implementations to track, reduce and re-engage with customers who abandon the cart or purchase page.

    If you were unable to join us live, check out the webinar recordings here:


    Registrations are now open for the August and September sessions as well:

    Tue/Wed, August 11th/12th: Speed Optimization to improve user experience and search engine rankings


    Tue/Wed, September 15th/16th: How module_data is changing the way we develop

    To help you put your learning into practice, webinar participants will be receive a 15% discount on their next website. (*15% discount coupon applies for new site upgrades on any yearly/biyearly desired plan, until the next renewal. Coupon validity: 30-Sep-2015, only available for the webinars’ attendees. The discount code will only be offered live, during the webinar session.)

    If you have any questions or suggestions please do not hesitate to send them over to BCPartner-Team@adobe.com. We will be happy to answer all your inquiries.

    See you next time!
    The Adobe Business Catalyst Team

    Last chance to register to July's BC webinar and learn about Abandoned Cart techniques to boost sales

    Diana Iliescu Wednesday, July 15, 2015

    Close to 70% of potential buyers are abandoning carts, which leaves a lot of money left on the table! Earning the sale by reengaging these customers can drive a lot more revenue for your business. In this webinar, Mike Sallander will walk through the techniques and implementations to track, reduce and re-engage with customers who abandon the cart or purchase page.

    Pick the sessions below and register on your relevant timezone.

    Tue/Wed, July 14th/15th: Abandoned Cart techniques to boost sales

    To help you put your learning into practice, webinar participants will be receive a 15% discount on their next website. (*15% discount coupon applies for new site upgrades on any yearly/biyearly desired plan, until the next renewal. Coupon validity: 30-Sep-2015, only available for the webinars’ attendees. The discount code will only be offered live, during the webinar session.)

    If you have any questions or suggestions please do not hesitate to send them over to BCPartner-Team@adobe.com. We will be happy to answer all your inquiries.

    Thank you and see you there!
    The Adobe Business Catalyst Team

    Updates to the USPS Shipping

    Roxana Moldovan Tuesday, July 14, 2015


    As you might be aware, USPS has recently updated their APIs, and as such Business Catalyst plans to upgrade to the latest version of the USPS APIs by July 29th 2015. With this new version, USPS requires merchants to provide product dimensions and weight for products shipped internationally. 

    As a result, if you are shipping your products internationally, please update all your sites that use the USPS shipping integration to feature package dimensions on all products. If you only ship within the US no action needs to be taken. If products do not have product dimensions and weight defined, the USPS API will return an error upon placing an order.

    A detailed e-mail containing the sites that need updating will be sent to your inbox shortly. 
    Please update your site accordingly to take this matter into account. If you have any other questions regarding this subject you can check out the USPS migration technical note.


    Thank you,
    The Adobe Business Catalyst team

    Don't miss the upcoming BC webinars!

    Diana Iliescu Wednesday, July 01, 2015

    Mike Sallander is a serial entrepreneur who has emerged as one of the leaders in the Business Catalyst community, co-founding Chicago Digital, BC Academe and Solid Sky, and also the new owner of the BC App Store. He is a unique problem solver who enjoys helping businesses and developers alike.

    Pick the sessions below and register on your relevant timezone.

    Tue/Wed, July 14th/15th: Abandoned Cart techniques to boost sales

    Close to 70% of potential buyers are abandoning carts, which leaves a lot of money left on the table! Earning the sale by reengaging these customers can drive a lot more revenue for your business. In this webinar, Mike Sallander will walk through the techniques and implementations to track, reduce and re-engage with customers who abandon the cart or purchase page.


    To help you put your learning into practice, webinar participants will be receive a 15% discount on their next website. (*Some conditions apply, see below)


    Registrations are now open for the August and September sessions as well:

    Tue/Wed, August 11th/12th: Speed Optimization to improve user experience and search engine rankings

    Slow websites are hurting your bottom line because load time:

    • Is a major contributor in page abandonment
    • Decreases customer satisfaction
    • Makes it less likely that customers will do business with your site again
    • Reduces conversion rates
    • Impacts your search engine rankings

    The good news is that Business Catalyst with the power of BC.Next puts you in control of significantly improving your page speeds. Mike Sallander will demonstrate techniques to improve your website load time and ultimately, the success of your website.


    Tue/Wed, September 15th/16th: How module_data is changing the way we develop

    This new tag in Business Catalyst is creating a myriad of new possibilities for website development with BC. Using the simple tag interface that all BC developers have come to love, you can now make server side API calls. This has a few implications:

    • Opens up new possibilities
    • Decrease the amount of time it takes to develop
    • Reduces dependencies on javascript work-arounds
    • Can improve site performance (page speeds)

    Mike Sallander will reveal a few development recipes using the module_data tag.


    If you have any questions or suggestions please do not hesitate to send them over to BCPartner-Team@adobe.com. We will be happy to answer all your inquiries.

    *15% discount coupon applies for new site upgrades on any yearly/biyearly desired plan, until the next renewal. Coupon validity: 30-Sep-2015, only available for the webinars’ attendees. The discount code will only be offered live, during the webinar session.

    Thank you and see you there!
    The Adobe Business Catalyst Team

    Episode 47 of the BC Podcast – Jayne Burgess

    Diana Iliescu Tuesday, June 30, 2015

    In this month’s interview Jayne Burgess from Flirt Group explains why it’s important to go out and see your clients in-person. She also discusses the advantages of being flexible, and making life easier for everyone involved in a project.

    Tune in for Episode 47 of the Business Catalyst podcast!

    Listen to this month’s podcast:
    Simply click the play button below to stream the podcast via your browser.

    player

    Alternatively, you can download the podcast in .mp3 format for offline listening.

    In this episode:

    • Michael Sallander announces the BC App of the Month
    • Jayne explains why it’s important to meet clients in person
    • Jayne discusses how she makes life easier for those around her

    Two of the biggest take-aways from my interview with Jayne is how she goes out of her way to make a personal connection with her clients, and also tries to make life easier for the people around her.

    Get out the door.
    When possible, do site-visits. Meeting your clients in person will help build a personal relationship. Many of your competitors do everything online and communicate only through email. If you take the time to see your clients, you will have a huge advantage over virtual companies. You will stand out.

    Also, seeing your client’s work environment will also give you a better understanding of how their business operates. Understanding the “big picture” will allow you to solve their overall business problems, not just quote on a website.

    Make it easy.
    Jayne figures out how to make the workflows as simple as possible for her developers and her clients.
    For example, Jayne won’t make her clients log in to a project management tool if their normal workflow is email. She makes her client’s workflow easier and then adapts to get the information into the Flirt Group’s internal workflow.

    To learn more, listen to the entire interview.

    Scott B Reynolds - Thrise

    Resources mentioned in podcast:

    App of the month: Review

    Diana Iliescu Monday, June 29, 2015

    61% of customers read online reviews before making a purchase decision, and they are now essential for e-commerce sites.
    User reviews are proven sales drivers, and something the majority of customers will want to see before deciding to make a purchase. Quite simply, user reviews increase conversions. They can eliminate any doubts potential customers may have about a product, or can help product selection.

    Introducing the Customer Review App

    'Review' will help you easily add customer submitted reviews to your sites. It comes with basic styling and can be easily styled and re-styled using CSS.
    'Review' incorporates structured data (Rich Snippets) with www.schema.org vocabulary who is sponsored by Google, Microsoft, Yahoo and Yandex. This will help make your reviews stand out as correctly formatted data helps search engines create better search result that increase click-through rates.

    Key Features of the App

    Easy Install - 'Review' makes it easy format customer reviews to suit a site.

    Rich Snippets - 'Review' has built in rich snippets using www.schema.org structured data for e-commerce and can quickly be adapted for other review categories quickly and easily.

    In App Features:

    • Multiple reviews
    • Requires approval
    • Anonymous reviews
    • Select starting review rating
    • Select starting title of your customer
    • Add, Remove fields easily
    • Reorder fields with drag and drop
    • Basic review fields - Rating, Name, Email, Title / Comment and Location
    • Product review fields – Recommend Button, Product Quality Rating and Product Value Rating

    About the developer

    Digital Fuel is a digital agency providing innovative, customized and proven solutions to businesses that wish to grow faster online. Digital Fuel has over 10 years’ experience developing brands, digital media, online business and digital marketing strategies.
    Digital Fuel is an Adobe Business Catalyst partner that shares in a vision of a single place for small to medium size businesses to conduct their online business. Uniting a complex array of disjointed solution into a single easy to manage business powerhouse.
    Powerful, simple and stress free business growth.

    Webinar recording: Connecting Business Catalyst is Only an App Away!

    Diana Iliescu Thursday, June 11, 2015

    Thanks to those of you who attended our June BC webinar with Michael Sallander. In this webinar Mike uncovered for you simple, yet practical, examples of apps that connect BC to 3rd party platforms.

    If you were unable to join us live, check out the webinar recordings here:


    If you have any questions or suggestions please do not hesitate to send them over to BCPartner-Team@adobe.com. We will be happy to answer all your inquiries.

    See you next time!

    The Adobe Business Catalyst Team