Business Catalyst Blog

Announcing our March 2013 system update

Jackson Palmer Tuesday, March 19, 2013

March 2013 System Update

We're happy to announce the details of our upcoming system update, due to go live 26 March 2013 PDT. This release includes a new look and feel for the Partner Portal, improvements to our Web Apps module, exciting new beta features, and over 30 important bug fixes.

For a more detailed list of everything included in this update (including bug fixes), please refer to our official release note post on the community forums.

Feature highlights

Refreshed Partner Portal
We've given the Partner Portal a fresh coat of paint, to match the look and feel of the v3 Admin Console interface. You'll find all the tools and resources you're used to in this updated UI.

Refreshed Partner Portal

While working on the Partner Portal, the team also worked in a few handy improvements based on Partner feedback:

  • List filters for the "My Sites" (previously "Clients") section
  • Customer, invoice and commission lists can now be sorted
  • One click sign in to any site from both the site list view and detailed site management screen

Web App improvements
We’ve made several improvements to Web App module templates, giving you more flexibility when building your custom Business Catalyst applications. These improvements include:

  • {tag_itemid} is now available in all Web App templates (list, detail, backup, edit)
  • {tag_datasource_id} is also available in all Web App templates (list, detail, backup, edit). For example, assuming “author” is a data source, you will now have access to {tag_author_nolink} and {tag_author_id} from all templates
  • {tag_photo_nolink} and {tag_photo_value} consistency improvements
    If added multiple times, they render each time, in every layout added
    {tag_photo_nolink} in detail view will output the same thing as in list and edit layouts – the image in an img tag

All 3 tags can also be inserted from the data tab of the Admin Toolbox, when editing a module template.

Improved campaign editing experience (out of beta)
After months of testing and customer feedback, we'll be moving our improved email campaign editing experience out of beta for you and your clients.

The new editing experience is easier to use for your clients, and separates content from style inside email campaigns. Using InContext Editing mark-up, you’re now able to define editable regions inside the HTML code of your email newsletter templates. 

New SBO campaign editing experience

To give you more flexibility, we've also left the original editor in place if your clients prefer to use it. You can adjust the campaign editors settings inside your Partner Portal under Tools > Online Editor Settings.

New beta features

Recurring campaigns (ie. weekly newsletters)
With this feature, we're introducing a new type of campaign that sends recurrently at a set period. This is ideal for sending weekly/monthly newsletters or reminders at the end of each month to customers.

Recurring cmapaigns

You're able to select a period for recurrence (eg. every 3 weeks), plus a time and day of the week for the campaign to send. Combined with the recently added ability to embed modules inside email campaigns, this can be used to completely automate regular newsletters that dynamically pull in your most recent blog posts, or featured products from an online store.

You can enable this feature under Site Settings > Beta Features. To provide your feedback or report any issues, please visit this forum thread.

Other improvements

Email deliverability enhancements
We've introduced two new changes with the goal of improving our email deliverability rates.

  • Campaigns and operational emails (ie. workflow notifications) will now be signed with DKIM, acting as a digital signature and improving overall email deliverability.
  • These emails will now also include a "sent via" header if the FROM email address is not a domain that has it’s DNS hosted with Business Catalyst.

Switch between multiple sites from the Admin ribbon
You can now switch between the Admin Console of multiple sites while logged in, from the Admin ribbon in the top-left of your screen. You’ll see a list of your 5 most recently created sites, and with a simple click will be automatically logged in to manage each.

Improvements to "Develop" mode
Several improvements have been made to our "Develop" mode, including:

  • A handy list of related files now appears when editing a page
  • Files you were previously working on are auto-reopened when switching back and forth from "Manage" mode
  • Search functionality for code view is now available

Additional eCommerce tags
We’ve added additional tags which allow you to render gift vouchers and discount codes on both invoice and order layouts.

Product export improvement
The product export feature now generate a CSV file instead of an Excel document, for better compatibility

We hope you enjoy this system update and look forward to your feedback on the new features we've included. Stay tuned to the BC Blog for more Business Catalyst news in the near future!


Tune in for Episode 27 of the Business Catalyst podcast!

Jackson Palmer Monday, March 11, 2013

Tune in for Episode 27 of the Business Catalyst podcast! Hear all about our presence at Adobe MAX 2013, hear an interview with Partner Katherine Anderon and learn about the Google Engage program for agencies.

Listen to this month's podcast:

Simply click the play button below to stream the podcast via your browser.


Alternatively, you can download the podcast in .mp3 format for offline listening.

To subscribe and receive the BC Podcast each month, you can find us on the iTunes store here or by simply searching "BC Podcast" from iTunes.

In February's Episode :

See you next time!

March 6th 2013 Partner Orientation Webinar recording

Diana Iliescu Wednesday, March 06, 2013

For those of you who could not attend we have below the link to the Partner Orientation Webinar that took place on March 6th.

We discussed during these meetings about how to use Muse to create & update a website and publish it to Business Catalyst with Danielle Beaumont & Chris Kellett.

You have below the corresponding link:

If you have any questions or suggestions please do not hesitate to send them over to  We will be happy to answer all your inquiries.

BC Sandpile - March meetings

Diana Herac Wednesday, March 06, 2013

BC Sandpile is a weekly online meeting run by Business Catalyst Partners for the purpose of sharing ideas, best practices, and networking.

Weekly Day/Time:
San Francisco: Tuesdays, 5pm (all times adjusted in relation to this time)

  • New York City: Tuesdays, 8pm
  • London: Wednesdays, 1am
  • Sydney: Wednesdays, 12pm

5th March (6th in AUS):
Karim Ardalan from Dashbee is going to be showing how they built a multilingual website for a client in Switzerland. The website uses Web apps and the e-commerce product and catalog modules even though their client doesn't sell online.

12th March (13th in AUS):
Beth Kahlich will be reviewing the ways to help your Business Catalyst site be SEO-friendly as well as cover a couple of best-practices for overall SEO that are easier thanks to BC's great features.

19th March (20th in AUS):
Al Zulanas holds a LL.M. in Intellectual Property Law and is ready to answer your questions related to being a web professional. BC Partners can post questions before the presentation and Al will choose the most relevant to discuss.

26th March (27th in AUS):
Mario Gudelj and Eddy Chan from Two Blokes [with a postie] will be going over some of their API projects, most notably a BC to ZenDesk integration app.

Full schedule:

Register Now: Partner Orientation Webinars

Diana Iliescu Saturday, March 02, 2013

Great news: Partners webinars are back in February! Please join us for this session to learn more about how to use Muse to create & update a website and publish it to Business Catalyst from our experienced Product Manager for Muse, Dreamweaver & BC - Danielle Beaumont.

Join us for the live session on Tue March 5th / Wed March 6th for a chance to win three months free hosting for your new website!

We will have two sessions, one for Australia and the other for Europe and US. Please follow our blog for more details.

To register for this session, simply choose your region below:

US/Australian session

EU session

If you have any questions or suggestions please do not hesitate contact us at
We'd love to hear from you.

Business Catalyst @ MAX 2013

Jackson Palmer Wednesday, February 27, 2013

Back in 2011, we brought Partners an amazing line-up of Business Catalyst sessions and labs at the annual Adobe MAX conference. It was a great conference for Business Catalyst, with the community coming out in force and over 60 Partners in attendance. As you may be aware, Adobe skipped MAX in late-2012, with the aim of bringing you an even bigger, better MAX conference this coming May 2013.

MAX 2013 is going to be massive for Business Catalyst with an exciting, expanded range of sessions and labs on offer. Attending the MAX conference is a fantastic opportuntiy to network with fellow designers, developers and Business Catalyst Partners.

View the agenda below, which includes a range of dedicated BC sessions catering to both new and experienced Partners. For session descriptions and times, check out the official Adobe MAX scheduler here.

Top 3 Reasons to Attend MAX 2013

  1. Hear how you can grow your web design business from successful Business Catalyst Partners 
  2. Learn how to more effectively build and sell Business Catalyst sites to your clients
  3. Expand your horizons and open up new business opportunities by networking with like-minded designers, developers and Partners

To get your hands on a conference pass, make sure you visit the MAX website and register today!

Also, don't forget to attend our social event on Sunday 5 May, hosted at Rick's Place, Figueroa Hotel. The event kicks off at 5:30pm and runs until late. Drinks and appetizers on us!

BC Sessions/Labs @ MAX 2013 Full Agenda

Sunday, 5 May

Monday, 6 May

  • 12:45pm - Building business websites with Dreamweaver and Business Catalyst with Adam Broadway
  • 2:45pm - Creating impactful, responsive websites using Business Catalyst with Dr. Paul Cheney
  • 5:00pm - Building Web Apps without coding using Business Catalyst with Jason Tinnin

Tuesday, 7 May

  • 12:30pm - Building business websites with Dreamweaver and Business Catalyst with Adam Broadway
  • 3:00pm - Creating impactful, responsive websites using Business Catalyst with Dr. Paul Cheney
  • 3:00pm - Adding Adobe Muse to your Business Catalyst toolkit with Chris Kellett
  • 4:00pm - Digital marketing best practices with Business Catalyst with Brett Stockley

Wednesday, 8 May

  • 9:30am - Measuring and optimizing your eCommerce checkout experience with Karim Ardalan
  • 11:00am - Developing an effective sales strategy for your web agency with Tim Gentle
  • 11:00am - Building Web Apps without coding using Business Catalyst with Jason Tinnin
  • 3:30pm - Zero to Hero: The Business Catalyst Partner Journey with Brent Weaver

We look forward to seeing you at MAX 2013!

Zendesk integration with Business Catalyst CRM

Diana Iliescu Tuesday, February 26, 2013


Mario Gudelj and Eddy Chan (Two Blokes With A Postie) have teamed up to offer a Business Catalyst - Zendesk Integration service to the Partner Community. They've built a web service that can pull cases and contacts from BC and push them as 'tickets' and 'requesters' into your Zendesk account. It can also grab new 'requesters' from your Zendesk account and sync them back to the BC CRM so you can use email marketing to contact them.

What does this mean for you as a BC partner? It's a new service that you can use yourself or offer your clients, especially the bigger ones where there is a team of sales staff or customer support staff who need to use a dedicated customer service app like Zendesk but at the same time need a custom designed BC site to generate leads or field support queries via webforms.

All they need to do is create an account on their integration server with the details of the BC site and Zendesk account to be synced, then customize the app to setup and match your BC form fields with Zendesks custom ticket fields. Integration of one BC site to one Zendesk account starts from AU$995, you can read more about it at their blog. Be sure to ask about their custom API dev services too, they can connect BCs API to anything with a SOAP or REST API to add that extra functionality your client needs.


Google Engage for Partners in North America

Jackson Palmer Monday, February 25, 2013

Google Engage + Business Catalyst

Following the success of our Google Engage partnership in Australia, we're working with the team from Google to extend this great opportunity out to Business Catalyst Partners in North America.

If you're a web or digital agency looking to grow your business, we strongly recommend that you sign up and take advantage of the program.

What is Google Engage?

Google Engage is a free agency training program that helps web designers, web developers and digital marketers just like you master AdWords and other Google products, so that you can help your clients and customers succeed online.

Join today

It only takes 5 minutes, and it's free -

The regular approval process can take 3 - 5 days, however Adobe Business Catalyst customers (that’s you) will receive expedited processing of their application within 24 hours. In the Promotional Code field of the application, simply enter “Adobe".

Benefits of Engage

  • Access to exclusive Google Engage product trainings and events  
  • Incentives for your new AdWords customers
  • Dedicated AdWords campaign set-up phone support
  • Online training, sales and marketing tips, and much more
  • Check out the full list of benefits here

BC + Google Engage success story – Scott B. Reynolds, Thrise

How long have you been an Adobe customer? 

Since I started doing web design in the ‘90s. Not only do I use Adobe products every day, but I attend a lot of their events, like Adobe Max, and run the Hartford (CT) Adobe User Group, where I encourage other people to use Adobe products.

I’m also a Business Catalyst Certified Premium partner. I jumped in with both feet, and am very active in the BC community. I help run an independent, community-run group, BC Sandpile.

Why did you join Engage? How long have you been a member?
I’d been managing AdWords campaigns for a while, and got really good results. I wanted to integrate AdWords more into my business. It seemed like a no brainer. In 2011, I set up My Client Center (MCC) on Google, then joined Engage.

I had learned a lot about AdWords on my own, but to get training from Google was really appealing. So was going to the in-person Engage events. You can even talk to somebody on the phone. I wanted to take the certification exams, which I knew would help me learn AdWords and be able to say that Thrise is Company Certified for AdWords. The two go hand-in-hand. I knew that the whole experience would be good for me.

What kind of agency do you have and what is your service offering?
Thrise provides web design and marketing services for small- and medium-sized companies. We specialize in online marketing, which includes advertising, social media, search engine optimization, and landing-page optimization—basically, anything that will provide our clients with a positive return. Those returns can be an increase in sales, or generating more leads, or really any goal that might be set by the client.

We started Thrise in 2011. We became a Business Catalyst Premium partner right away, and almost immediately started the Engage process.

What do you get out of being in Engage? What do you like most?
At the top of the list is the training. That’s the biggest benefit you can get. AdWords is easy to start with—it’s easy by design. But there can be so much more that you can offer your clients, if you know all the ins and outs of AdWords. And the way to get there is by putting in the time and the effort and the training.

Engage also has other resources. For instance, they have slide decks that you can actually use. You can put in your logo, and your client’s logo, and customize the deck. So Google offers that kind of thing, too, which is always helpful.

Compared to other companies, Google blows it out of the water. Especially with all the training, the in-person events, the people they bring in—it’s really been surprisingly good. With the big companies, you usually don’t get that kind of support.

How has Engage helped your business change?
Engage has led me down a path that I might not have gone down otherwise, with the training, the tools, and the client incentives and coupons. Being Company Certified has made it so much easier to offer AdWords as one of my services. It has given me more confidence in offering these services to my clients. I know what to expect. I have the training, and can talk about AdWords in an intelligent way. That has really been helpful.

A lot of the philosophies in Engage align with what we do at Thrise. For example, Engage emphasizes things like discovering your client’s pain points and how to make that pain go away. That’s something I completely agree with, and have embraced and implemented in my company’s strategy. So, it was a really good fit for us.

Get started with Google Engage by registering at

Already a member of Google Engage? Check out the new Pitch Deck Library for topic-specific, customizable, downloadable powerpoint templates that are perfect for client meetings.

Newcastle user group meeting

Diana Herac Saturday, February 16, 2013

You are invited to the first Newcastle BC Usergroup meeting for 2013 using Adobe Connect on Friday 22nd February at 4.30 pm.
The new Business Catalyst SEO services launched by Sirocco Web Design will be previewed and there will be plenty of time for general Partner Discussions.

A date for the next face-to-face meeting will be booked for April.

Here is a link to the meeting room via Adobe Connect: 

You will also receive an email with this link one hour before the presentation. Just access the system as a guest (unless you have an account already), with your name.

Look forward to seeing you at 4.30pm.

BC Sandpile - February meetings

Diana Herac Tuesday, February 05, 2013

BC Sandpile is a weekly online meeting run by Business Catalyst Partners for the purpose of sharing ideas, best practices, and networking.

Weekly Day/Time:

  • San Francisco: Tuesdays, 5pm (all times adjusted in relation to this time)
  • New York City: Tuesdays, 8pm
  • London: Wednesdays, 1am
  • Sydney: Wednesdays, 12pm

February 5th (6th in AUS):
Mike Sallander from BC Academe will explain why and demonstrate how a blog can be built using web apps. This demonstration will serve as a practical example as to how the new web app SEO improvements (included in January release) can be applied.

February 12th (13th in AUS):
Katherine Anderson from Sirocco Web Design is launching a new white label solution for Business Catalyst Partners to provide Organic SEO, SEM and SMO services.

February 19th (20th in AUS):
Mary Blight of Rangs Graphics is joining us to share some of the fundamental rules BC Partners need to know about Adobe Business Catalyst. Mary will go through the important concepts she has learned during the last 6 years of implementing 100+ BC Sites.

February 26th (27th in AUS):
Scott B Reynolds from Thrise will discuss how to use Responsive Web Design with Business Catalyst. This is one of the most requested topics, and we’re finally going to invest an entire meeting on the subject.

Full schedule: