Business Catalyst Blog

Register now to our webinar to learn how module_data is changing the way we develop

Diana Iliescu Monday, September 14, 2015

This new tag in Business Catalyst is creating a myriad of new possibilities for website development with BC. Using the simple tag interface that all BC developers have come to love, you can now make server side API calls. This has a few implications:

  • Opens up new possibilities
  • Decrease the amount of time it takes to develop
  • Reduces dependencies on javascript work-arounds
  • Can improve site performance (page speeds)

Mike Sallander will reveal a few development recipes using the module_data tag.

Pick the sessions below and register on your relevant timezone:

Tue/Wed, September 15th/16th: How module_data is changing the way we develop

To help you put your learning into practice, webinar participants will be receive a 15% discount on their next website (*15% discount coupon applies for new site upgrades on any yearly/biyearly desired plan, until the next renewal. Coupon validity: 30-Nov-2015, only available for the webinars’ attendees. The discount code will only be offered live, during the webinar session).

If you have any questions or suggestions please do not hesitate to send them over to BCPartner-Team@adobe.com. We will be happy to answer all your inquiries.

Thank you and see you there!
The Adobe Business Catalyst Team

Business Catalyst Australian pricing updates

Magda Neagu Friday, September 11, 2015

[FINAL UPDATE] Following our announcement about consolidating our payments in USD, we have received a lot of feedback from our Australian user base, partners and customers alike. We want to let you know that we have heard your concerns, and are delaying the transition indefinitely. We are working with our Finance and Taxation teams to put in place a permanent solution, but in the mean time you can continue working with your customers and invoicing them in AUD as before. No changes will come for the foreseeable future.

 

[UPDATE] In order to allow partners more time to adjust to these changes we have decided to make some updates to our announcement, as follows:

  • The pricing update for new sites will begin taking effect in January 2016, instead of October 1st as previously announced
  • The coupon code available below will be valid for both monthly and yearly pricing schedules
  • The USD pricing has zero tax associated with the transaction. No GST will be applied to the customer invoice. 

We hope this will help you manage the transition better, and as always, are waiting for your feedback. The initial announcement is available below. 

Effective October 1st, 2015, we will update the Business Catalyst pricing to streamline our offering. 

As such, all new Business Catalyst sites will be charged in US dollars using the existing US prices published on the Business Catalyst Pricing page. The  AU pricing schedule will no longer be available for AU partners when upgrading new sites. All prices for Australian partners are tax inclusive.

The above change only applies to new sites, which will be upgraded starting with October 1st, 2015. Existing paid sites will not be impacted by the change. 

We know that the selling cycle for a site can be quite extensive, and that some of you may have ongoing projects that have already been quoted and agreed upon with the customer. To mitigate the change, for sites currently under development,  we are offering all AU partners a 25% off discount code for all pricing plans. This discount is available from October 1st for a duration of 5 months, helping you close any ongoing project at the quoted price or a bit below your quoted price, depending on the plan you choose.  

The benefit from the 25% discount, please enter the BCPRUS code in the Promotional Code field when upgrading a site. Please note that this coupon is only available for Australian partners on the creation of a new site on BC. Conditions do apply as listed below:

  • Discount code is valid for 5 months, starting with October 1st 2015 until February 28th, 2016
  • Discount code is only available to Australian Partners
  • Discount code is only applicable to all pricing plans
  • Discount code is only applicable when upgrading a Trial site
  • It's applicable on an unlimited number of sites
  • The discount applies for 24 months after the site is pushed live, after which the invoice returns to the regular price
UPDATE: Please read here a detailed FAQ that tries to answer all the questions you might have. If there are still issues that concern you do not hesitate to contact us through our support channels. 

Episode 49 of the BC Podcast – Debra Scarpa

Scott Reynolds Thursday, September 03, 2015

In this month’s interview Debra Scarpa from Design By Friday shares her experiences as a designer and business owner for 27 years.

Tune in for Episode 49 of the Business Catalyst podcast!

Listen to this month’s podcast:
Simply click the play button below to stream the podcast via your browser.

player

Alternatively, you can download the podcast in .mp3 format for offline listening.

In this episode:

  • Michael Sallander announces the BC App of the Month.
  • Debra talks about how she started her web business.
  • Questions & answers on how to run a successful agency.

This month I interviewed Debra Scarpa, the owner of Design By Friday - a full service online and offline marketing agency. Debra has been in business for 27 years and has so much to share. During her interview Debra gives lots of specific examples of her successful strategies, including her recent niche marketing campaign. In the last nine months Debra has:

  • Launched a new business targeting solar companies in the United States. "Solar Energy Marketing"
  • Joined a Solar association
  • Partnered with several other businesses that are also selling to solar companies
  • Attended several events, including one with 18,000 attendees
  • Been asked to be a preferred vendor
  • Been invited to speak at a Solar event in Portland
  • Scheduled educational webinars

Debra explains in detail how her company operates. To learn more, listen to the entire interview.

Scott B Reynolds - Thrise

Resources mentioned in podcast:

App of the month: Zip Uploader

Diana Iliescu Wednesday, September 02, 2015

Great news for developers and users who upload often a lot of files to the Adobe BC site or upload a complex file structure, and especially for users who use different devices with different operating systems: Zip Uploader is now available in the BC App Store.

You don’t need to use the FTP client anymore, since you can just drag-n-drop or choose local zip-files to upload to the BC admin. Zip Uploader will make the uploading process quick, easy and clear. Our testing shows that the uploading process becomes in average 4x quicker than by using FTP.

Main benefits of the Zip Uploader app

  • Easy to install
  • FTP is not required
  • Clear interface and quick upload for simple or complex file structure
  • Platform independence: you can use it on Mac, Windows, Linux, Android, iOS etc.
  • Tiny price

Buy any one-time admin app and receive a discount code for the value of the app towards the purchase of a new Business Catalyst hosting plan.

About the developer

The7bits is a digital agency providing different web-apps from small solutions to complex e-commerce platforms. They have over 9 years of experience developing web design and API services using wide technology stack: HTML, CSS, Javascript, Python, Django, Backbone, Adobe BC.
For BC they provide project integration, including third party services. The7bits works to add more flexible functionality to the BC platform, increase efficiency for users and achieve the main goals of each project.

Which is the best chat service suitable for BC sites?

Roxana Moldovan Tuesday, August 25, 2015

This article is brought to you by Oleksiy Gorin.

Even if we have already chosen a type of live chat service for our site, we spent some time in order to see if there is a better option, therefore we tested three of them. We registered for all three, implemented the code on the site and eventually found a lot of differences. So we hope this information will be useful for other BC customers.

We selected only the services that are already integrated with Adobe BC:


There are no outstanding differences when it comes to design settings. You can customize colours and background to match the looks of your site. You can place your company logo and operator’s avatar and set your own greetings. 

All of them support department separation, chat rating, chat history, knowledge base features, file transfer, some reports, transfer chats between agents and departments, proactive features, desktop and mobile agent apps, browser based agent. Most differences are under the hood. Here are the most important and interesting ones, from our point of view:

Triggered events by CRM data
This feature automatically creates actions based on specific criteria. It’s a great way to target high value leads. Usually all such services have proactive features based on internal conditions like: visited pages, country and city of visitor, the number of visits. But the most interesting things come from CRM: name, email and phone, birthday, orders quantity, industry, website etc. Of course, it is possible only for authorized users of the site.

  • Live Chat - Full support of CRM fields, possible to set actions based on specific values. It's enough just to pass it from CRM to dashboard
  • Zopim Chat - Supports tags, which could be CRM values, it's possible to set actions by tag’s values. It's enough just to pass it from CRM to dashboard
  • JivoChat - Only one aggregated CRM field is enabled, where you are supposed to write a text with all the details. The information is not structured, making it impossible to set proactive events for that.

Visitor’s information before beginning to chat 
We refer to visitor’s real time CRM data in the monitoring list, such as name, email, website, industry, status, number of orders etc. So it can be possible to send him promo messages manually.

  • Live Chat - Displays information for all the users in the list


  • Zopim Chat - Displays information for all the users in the list


  • JivoChat - Makes it possible to see user’s information only after chat started

Third services integration
We have in mind the apps available for use with Chat service ranging from CRMs and e-commerce platforms to help desk software, social media integration and custom solutions

  • Live Chat - Great list of apps including Dropbox, Facebook, Google AdWords, Google Analytics, Google Tag Manager, MailChimp, Shopify, Zendesk, Adobe BC, etc
  • Zopim Chat - Zendesk integration always included (as Zopim is a Zendesk company). Not so large list of integrated apps, including Salesforce, Jira, Shopify, SugarCRM, Adobe BC. Please note, it supports only one third-party integration for each plan
  • JivoChat - No integration list, but it already has integration with Adobe BC

Rest API integration support 
Representational state transfer (REST) - allows you to build your own custom integration and apps, export chat, agent and visitor data into third party systems.

Web-calls
Visitors can call the agent with just one click right from the website. Voice is transmitted over the Internet so the call is free for both parties

Typing insights
Agents can see the chat messages that visitors are typing in real time, which means the agent can begin typing his answer ahead of time, thus the response speed significantly increases.

  • Live Chat -  not supported
  • Zopim Chat -  not supported
  • JivoChat - Included for all paid plans

Automatic translation on-the-fly
Multilingual real time conversation with automatic detection and translation into whichever language you want.

  • Live Chat - supported
  • Zopim Chat - supported
  • JivoChat - not supported

Conclusion
All these services appear somehow equal, but are actually so different. Of course, the optimal choice will differ from one project to another and you will have to take into consideration which feature is more important to you than others in every specific situation.

Here's a summary of all the above-mentioned differences:

 Feature

Live Chat

Zopim

Jivochat

 Triggered events by CRM data

 +

 Visitor’s information before chat started

 +

 Third services integration

 a lot

not so many 

-

 Rest API integration support

 +

 Web-calls

 +/-

 +/-

+

 Typing insights

 -

 Automatic translation on-the-fly

 +


About the author

Oleksiy Gorin is the CEO and Co-founder of The7bits Ukraine, CEO and Co-founder of Aqua-webstudio Ltd Ukraine and CEO and Co-founder of Crane-Locator B.V. Netherland

For more information about his portfolio, please visit: http://the7bits.com/.

New Partnership Gives Users 40,000+ BC Web Designs

Magda Neagu Wednesday, August 19, 2015

We’re excited to announce that Adobe’s Business Catalyst has been added to Crayon, the marketing design search engine.

Using Crayon, you can now access over 40,000 existing web designs built on Business Catalyst to get inspired and great ideas about what to build next. Designers and Marketers can use Crayon to filter designs by desktop or mobile, select from 35+ page types, 40+ industries and organize all of their favorite designs in one place

For Project Managers, Crayon is great for collaborating on new design projects (called Collections) with your team and/or clients. In addition, users can record and save comments for efficient communication between team members. 

The best part about our partnership with Crayon is that it’s 100% free for the Business Catalyst community. Give Crayon a try today for free and access over 40,000 designs using Business Catalyst!

Webinar recording: Speed Optimization to improve user experience and search engine rankings

Diana Iliescu Thursday, August 13, 2015

Thanks to those of you who attended our August's BC webinar with Michael Sallander.
In this webinar, Mike Sallander demonstrated techniques to improve your website load time and ultimately, the success of your website.

If you were unable to join us live, check out the webinar recordings here:


Registrations are now open for the September sessions as well:

Tue/Wed, September 15th/16th: How module_data is changing the way we develop

To help you put your learning into practice, webinar participants will be receive a 15% discount on their next website. (*15% discount coupon applies for new site upgrades on any yearly/biyearly desired plan, until the next renewal. Coupon validity: 30-Sep-2015, only available for the webinars’ attendees. The discount code will only be offered live, during the webinar session.)

If you have any questions or suggestions please do not hesitate to send them over to BCPartner-Team@adobe.com. We will be happy to answer all your inquiries.

See you next time!
The Adobe Business Catalyst Team

Don't forget to register to the upcoming BC webinar: Speed Optimization to improve user experience and search engine rankings

Diana Iliescu Monday, August 10, 2015

Slow websites are hurting your bottom line because load time:

  • Is a major contributor in page abandonment
  • Decreases customer satisfaction
  • Makes it less likely that customers will do business with your site again
  • Reduces conversion rates
  • Impacts your search engine rankings

The good news is that Business Catalyst with the power of BC.Next puts you in control of significantly improving your page speeds. Mike Sallander will demonstrate techniques to improve your website load time and ultimately, the success of your website.

Pick the sessions below and register on your relevant timezone.

Tue/Wed, August 11th/12th: Speed Optimization to improve user experience and search engine rankings

To help you put your learning into practice, webinar participants will be receive a 15% discount on their next website. (*15% discount coupon applies for new site upgrades on any yearly/biyearly desired plan, until the next renewal. Coupon validity: 30-Sep-2015, only available for the webinars’ attendees. The discount code will only be offered live, during the webinar session.)

If you have any questions or suggestions please do not hesitate to send them over to BCPartner-Team@adobe.com. We will be happy to answer all your inquiries.

Thank you and see you there!
The Adobe Business Catalyst Team

Episode 48 of the BC Podcast – Neil Eisenberg

Scott Reynolds Tuesday, August 04, 2015

In this month’s interview Neil Eisenberg from Design Intervention Studio talks about the changes in web design and gives lots of valuable business insight.

Tune in for Episode 48 of the Business Catalyst podcast!

Listen to this month’s podcast:
Simply click the play button below to stream the podcast via your browser.

player

Alternatively, you can download the podcast in .mp3 format for offline listening.

In this episode:

  • Michael Sallander announces the BC App of the Month.
  • Neil talks about the changes in websites over the years.
  • Neil explains the difference between a web designer and someone who owns a web design business.

Neil Eisenberg talks about the changes in web design and gives lots of valuable business insight, but my biggest take away is his explanation of the difference between a web designer and someone who owns a web design business.

During the interview Neil discusses how someone who builds websites, but doesn’t keep the relationship going doesn’t have a web design business.

“The business has no value if it has no customers.”

It’s the life-time value of the customer that matters. Having even ten or twenty clients working with you, creates a lot of value. A customer isn’t someone who you did business with once. As Neil says, “A customer is someone who has a long-time relationship with you.”

To learn more, listen to the entire interview.

Scott B Reynolds - Thrise

Resources mentioned in podcast:

Join BC at MAX 2015

Magda Neagu Tuesday, July 28, 2015

We're happy to announce the Business Catalyst Unconference and social event a day before this year's Adobe MAX conference. MAX is a great opportunity to network with your fellow designers, developers and BC Partners and find out the latest developments in the product. 

The Sunday before the official opening BC is hosting a half day unconference for which the agenda is work in progress. It will include a range of dedicated BC sessions and a BC Unconference catering to both new and experienced Partners. If you want to share your knowledge with other partners let us know and we will consider your presentation for the unconference


Top Reasons to Attend MAX 2015

Following the BC unconference you get a chance to spend some more days in LA at MAX. Here are a few reasons to extend your trip. 

  • Learn how you can get the most out of Business Catalyst Open Admin and BC.Next initiatives
  • Get some hands-on training on liquid, new module syntax and REST APIs
  • Expand your horizons and open up new business opportunities by networking with like-minded designers, developers and Partners
  • Meet the team and have a drink on us - we'll be running a series of events where you can sit down with the people behind BC to discuss your thoughts and concerns.
  • To get your hands on a conference pass, make sure you visit the MAX website and register today!
  • The BC unconference is not yet listed in the official calendar but will appear in the next few days. 

    Also, don't forget to attend our social event on Sunday 4 October. The event kicks off at 7:00pm and runs until late. Drinks and appetizers on us!

    We look forward to seeing you at MAX 2015!